LinkedIn Industry Performance Analysis: Sri Lanka 2017-2024#

This notebook analyses LinkedIn Hiring Rate, Skills and Skills Penetration by Gender in Sri Lanka.

LinkedIn Hiring Rate#

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╒════╤══════════════════════════╤═══════════════╤═══════════╤═══════════╤════════════════════╤════════════════════════════╕
│    │                          │   Average LHR │   Max LHR │   Min LHR │   Volatility (STD) │   Growth Trend (2024-2017) │
╞════╪══════════════════════════╪═══════════════╪═══════════╪═══════════╪════════════════════╪════════════════════════════╡
│  0 │ Emerging Industries      │      0.154917 │   2.2724  │  -0.5256  │           0.498949 │                    0.09398 │
├────┼──────────────────────────┼───────────────┼───────────┼───────────┼────────────────────┼────────────────────────────┤
│  1 │ Growing Industries       │      0.255914 │   4.65172 │  -0.7237  │           0.730017 │                   -0.02812 │
├────┼──────────────────────────┼───────────────┼───────────┼───────────┼────────────────────┼────────────────────────────┤
│  2 │ Leading Industries       │      0.769567 │  13.6094  │  -0.77218 │           2.55803  │                   -0.2059  │
├────┼──────────────────────────┼───────────────┼───────────┼───────────┼────────────────────┼────────────────────────────┤
│  3 │ Transitioning Industries │      0.203658 │   2.88596 │  -0.72468 │           0.6726   │                   -0.28674 │
╘════╧══════════════════════════╧═══════════════╧═══════════╧═══════════╧════════════════════╧════════════════════════════╛

Insights

There are 20 types of industries covered in the LinkedIn dataset for Sri Lanka. They have been divided into four groups for convenience of study. The groups are based on the average YoY hiring rate from 2017 to 2024.

Quartile #1: Leading industries (0.28–2.54% avg LHR)

  • Utilities leads by a wide margin with an average LHR of 2.54%, but this is highly volatile (7.2%), showing the highest volatility among all the industries, and shows the steepest negative growth trend for the category (-0.26%) and lowest LHR in 2024 (-0.62%) for this category, suggesting the spike may be anomalous or concentrated in short bursts, as suggested by the graph above.

  • Entertainment Providers and Retail also feature in this quartile with relatively high averages (~0.33–0.37%) and some volatility (>1.1%). However, both show negative growth trends.

  • Construction and Accommodation and Food Services round out this group, with Construction showing relatively high volatility (2.02%) and Accommodation the lowest in the group (0.93%).

  • Overall this whole group shows a negative growth trend.

Quartile #2: Growing Industries (0.23–0.28% avg LHR)

  • Hospitals and Health Care stands out with the highest average in this quartile (0.28%) and the lowest volatility (0.61%).

  • Consumer Services and Transportation both show strong positive growth trends (0.39% and 0.46% respectively), with Transportation also having one of the lowest volatility levels (0.65%) and highest LHR for 2024 (0.14%) across sectors in this category.

  • Education and Manufacturing, on the other hand, show strong negative growth trends (-0.51% and -0.44%) and negative LHR for 2024 (-0.062%,-0.019%) despite moderately high average LHRs.

Quartile #3: Transitioning Industries (0.19–0.22% avg LHR)

  • Real Estate shows high short-term recovery with a positive LHR in 2024 (0.06%), though the growth trend is highly negative (-0.65%), indicating previous surges are tapering off.

  • Government Administration has a mild average LHR (0.20%) but shows a positive growth trend (0.19%), potentially indicating renewed or sustained demand.

  • Farming and Administrative Support Services continue to decline with strong negative growth trends (-0.62% and -0.18% respectively) and negative LHR for 2024 (-0.76%, -0.021% respectively).

Quartile #4: Emerging Industries (0.09–0.19% avg LHR)

  • Holding Companies has the lowest average LHR (0.09%) but the highest 2024 LHR across all sectors (0.43%) and strongest positive growth trend (0.57%) also across all sectors, suggesting recent resurgence.

  • Oil, Gas, and Mining also shows positive growth (0.26%) and low volatility (0.44%).

  • In contrast, Financial Services, Professional Services, and Technology sectors all show negative 2024 LHRs, and the first two also show a negative growth trend.

Skills Distribution Analysis in Sri Lanka’s Labor Market#

This analysis shows the top skills in each industries from LinkedIn skills assumed and mentioned by its users.

Transferability of Skills#

Skills that most appear across industries

╒════╤══════════════════════════════╤════════════════════════╤═════════════════════════════════════╕
│    │                              │   Number of Industries │ Industries                          │
╞════╪══════════════════════════════╪════════════════════════╪═════════════════════════════════════╡
│  0 │ Java                         │                      4 │ Consumer Services                   │
│    │                              │                        │ Education                           │
│    │                              │                        │ Professional Services               │
│    │                              │                        │ Technology, Information and Media   │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  1 │ JavaScript                   │                      4 │ Consumer Services                   │
│    │                              │                        │ Education                           │
│    │                              │                        │ Professional Services               │
│    │                              │                        │ Technology, Information and Media   │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  2 │ HTML                         │                      3 │ Consumer Services                   │
│    │                              │                        │ Education                           │
│    │                              │                        │ Professional Services               │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  3 │ Hospitality Industry         │                      3 │ Accommodation and Food Services     │
│    │                              │                        │ Administrative and Support Services │
│    │                              │                        │ Holding Companies                   │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  4 │ Cascading Style Sheets (CSS) │                      3 │ Consumer Services                   │
│    │                              │                        │ Professional Services               │
│    │                              │                        │ Technology, Information and Media   │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  5 │ SAP ERP                      │                      3 │ Holding Companies                   │
│    │                              │                        │ Manufacturing                       │
│    │                              │                        │ Wholesale                           │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  6 │ MySQL                        │                      3 │ Education                           │
│    │                              │                        │ Professional Services               │
│    │                              │                        │ Technology, Information and Media   │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  7 │ Product Development          │                      3 │ Manufacturing                       │
│    │                              │                        │ Retail                              │
│    │                              │                        │ Wholesale                           │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  8 │ Quantity Surveying           │                      3 │ Construction                        │
│    │                              │                        │ Oil, Gas, and Mining                │
│    │                              │                        │ Real Estate and Equipment Rental    │
│    │                              │                        │ Services                            │
├────┼──────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  9 │ Amazon Web Services (AWS)    │                      2 │ Professional Services               │
│    │                              │                        │ Technology, Information and Media   │
╘════╧══════════════════════════════╧════════════════════════╧═════════════════════════════════════╛

Insights

  • Programming and web development skills like Java, JavaScript, HTML, and CSS are among the most transferable in Sri Lanka, appearing across Consumer Services, Education, Professional Services, and Technology sectors.

  • Backend and infrastructure tools such as MySQL and AWS also show cross-sector demand, especially in education and tech.

  • Business software like SAP ERP and Product Development skills are clustered around Manufacturing, Wholesale, and Holding Companies.

Skills that least appear across industries

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│    │                                       │   Number of Industries │ Industries                          │
╞════╪═══════════════════════════════════════╪════════════════════════╪═════════════════════════════════════╡
│  0 │ Singing                               │                      1 │ Entertainment Providers             │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  1 │ Student Counseling                    │                      1 │ Government Administration           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  2 │ SAP Implementation                    │                      1 │ Holding Companies                   │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  3 │ Restaurant Management                 │                      1 │ Accommodation and Food Services     │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  4 │ Residential Real Estate               │                      1 │ Real Estate and Equipment Rental    │
│    │                                       │                        │ Services                            │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  5 │ Teacher Training                      │                      1 │ Government Administration           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  6 │ Supply Chain Management               │                      1 │ Wholesale                           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  7 │ Teaching English as a Second Language │                      1 │ Government Administration           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  8 │ Tour Packages                         │                      1 │ Administrative and Support Services │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│  9 │ Tour Planning                         │                      1 │ Administrative and Support Services │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 10 │ Tour Operators                        │                      1 │ Administrative and Support Services │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 11 │ Total Productive Maintenance (TPM)    │                      1 │ Wholesale                           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 12 │ Travel Planning                       │                      1 │ Administrative and Support Services │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 13 │ Travel Management                     │                      1 │ Administrative and Support Services │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 14 │ Trend Analysis                        │                      1 │ Retail                              │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 15 │ University Teaching                   │                      1 │ Education                           │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 16 │ Valuation                             │                      1 │ Real Estate and Equipment Rental    │
│    │                                       │                        │ Services                            │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 17 │ Variation Analysis                    │                      1 │ Construction                        │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 18 │ Volunteering                          │                      1 │ Consumer Services                   │
├────┼───────────────────────────────────────┼────────────────────────┼─────────────────────────────────────┤
│ 19 │ Wovens                                │                      1 │ Retail                              │
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Insights

The skills listed here appear in only one industry each, indicating low transferability and high specialization:

  • Tourism-related skills like Tour Packages, Tour Planning, Travel Management, and Tour Operators are concentrated solely within Administrative and Support Services, underscoring a niche focus.

  • Education skills such as Teacher Training, Teaching English as a Second Language, and University Teaching appear only in Government Administration and Education, showing limited crossover.

  • Technical and operational skills like Total Productive Maintenance (TPM), Supply Chain Management, and Variation Analysis are restricted to single sectors like Wholesale and Construction.

Skills in the leading and growing industries#

The skills that appear across different industries are colored differently.

Industry Accommodation and Food Services Construction Consumer Services Education Entertainment Providers Hospitals and Health Care Manufacturing Retail Transportation, Logistics, Supply Chain and Storage Utilities
0 Hospitality Management Quantity Surveying Java University Lecturing Music Production Nursing Apparel Apparel Aviation Power Distribution
1 Pre-opening Bill of Quantities (BOQ) C (Programming Language) Java Music Composition Emergency Medicine SOLIDWORKS Consumer Textiles Aircraft Maintenance High-Voltage Engineering
2 Hospitality Industry Civil Engineering Python (Programming Language) University Teaching Singing Critical Care Nursing Manufacturing Garment Manufacturing Freight Forwarding Electrical Engineering
3 Hotel Management Quantity Take-offs Volunteering C (Programming Language) Fitness Training Medicine Product Development Fashion Airlines Power Systems
4 Food and Beverage Operations Project Estimation Compere Higher Education Music Healthcare Consumer Textiles Merchandising Line Maintenance Electrical Maintenance
5 Culinary Arts Construction Management Community Development Teaching Cricket Critical Care Medicine Lean Manufacturing Fashion Design Shipping Power Transmission
6 MICROS Cost Planning JavaScript Python (Programming Language) Fitness Instruction Emergency Nursing Automotive Repair Wovens Air Freight Power Generation
7 Fine Dining Variation Analysis Tamil MySQL Audio Engineering Patient Care Mechanical Engineering Product Development Commercial Aviation Solar PV
8 Banquet Operations Planswift Cascading Style Sheets (CSS) JavaScript Cricket Coaching Medical-Surgical SAP ERP Trend Analysis Aircraft Systems Electrical Design
9 Restaurant Management Construction HTML HTML Audio Mixing Elder Care Merchandising Apparel Sourcing International Shipping Electrical Wiring

Skills in the industries in the bottom half of Avg LHR#

Industry Administrative and Support Services Farming, Ranching, Forestry Financial Services Government Administration Holding Companies Oil, Gas, and Mining Professional Services Real Estate and Equipment Rental Services Technology, Information and Media Wholesale
0 Travel Management Dairy Farming Retail Banking Classroom Management SAP ERP Power Distribution MySQL Real Estate Java Fast-Moving Consumer Goods (FMCG)
1 Tourism Agriculture Branch Banking University Lecturing Pre-opening High-Voltage Engineering Java Property Management MySQL SAP ERP
2 Travel and Tourism Organic Farming Banking Teaching HR Operations Power Systems JavaScript Real Estate Development JavaScript Export Operations
3 Leisure Travel Farms Commercial Banking Educational Leadership Hospitality Industry Electrical Engineering Amazon Web Services (AWS) Residential Real Estate Spring Boot Manufacturing
4 Tour Operators Agricultural Production Credit Curriculum Development Tourism Power Generation React.js Quantity Surveying Object-Oriented Programming (OOP) Product Development
5 Travel Planning Farm Management Credit Analysis Lesson Planning Travel and Tourism Project Commissioning Spring Boot Commercial Real Estate React.js QuickBooks
6 Tour Planning Agronomy Branch Banking Operations English Teaching Employee Engagement Labor Management Cascading Style Sheets (CSS) Investment Properties Amazon Web Services (AWS) Management Accounting
7 Tour Packages Aquaculture Loans Student Counseling Microsoft Azure Project Engineering C# Real Estate Transactions C# Import/Export Operations
8 Leisure Industry Labor Management Credit Risk Management Teaching English as a Second Language SAP Implementation Quantity Surveying HTML Valuation PHP Total Productive Maintenance (TPM)
9 Hospitality Industry Agribusiness Core Banking Teacher Training Human Resources Information Systems (HRIS) Mineral Processing PHP Real Estate Appraisal Cascading Style Sheets (CSS) Supply Chain Management

Skills Penetration Pooled by Industry (2017-2023)#

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Insights

  • Sri Lanka shows higher skill penetration than the global average across all Soft Skills, a very similar value for Disruptive Tech Skills and shows a lower value than the global average for the rest of the skills.

leading_industries_skills_penetration.png

growing_industries_skills_penetration.png

transitioning_industries_skills_penetration.png

emerging_industries_skills_penetration.png